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Strategic and creative agency
Barcelona, since 1998

Brand allies. Artisans of experience. Guardians of trust. Mariona Agency, strategic and creative agency in Barcelona since 1998

Reception at the Mariona Agency studio in Barcelona Work area at the Mariona Agency studio, with the olive tree in the foreground Work area and glass-walled meeting room at Mariona Agency Corridor and glass-walled workrooms at the Mariona Agency studio

The studio · C/ Osi 10-12, Barcelona

Reception at the Mariona Agency studio in Barcelona

01Our story

More than 25 years of craft, ideas and relationships.

Mariona Agency was born in Barcelona in 1998 with a very particular way of understanding this craft: doing things well, caring for the details and building brands and projects that make sense, through branding, communication and events.

Every project is approached with attention and sensitivity, with a genuine wish to add value, not just to execute.

For years we were Mariona Design, and many clients still know us by that name. The name has changed; the craft has not.

Work area at the Mariona Agency studio, with the olive tree in the foreground

02Philosophy

A way of working: warm, involved and guided by judgement.

Mission
To move every brand forward with identities and experiences that create tangible and emotional value, through strategy, creativity and rigour in production.
Vision
To walk alongside each brand on its journey, caring for its essence so that it shines today and evolves tomorrow.
Work area and glass-walled meeting room at Mariona Agency

03Principles

Clarity in the system. Humanity in the relationship.

Clear Flow
We believe complexity is the enemy of a good experience. That is why we design systems, processes and decisions that remove friction and bring clarity. When everything flows, people can focus on what really matters.
Human First
Technology, processes and brands exist to serve people. We listen, we stay close and we act with judgement to build relationships based on trust, respect and warmth.
The full philosophy
Corridor and glass-walled workrooms at the Mariona Agency studio

04Method

Five steps. Zero noise.

From the first conversation to the final delivery, with a single point of contact. The same method for a brand, a website or an event.

The methodology, step by step
Miquel Clavé and Jacinto Lana, founding partners of Mariona Agency, in Barcelona

Miquel & Jacinto

Two partners, one way of working.

For many years, Miquel and I shared a way of working and of understanding our relationship with clients. That is where the essence of Mariona Agency comes from: warm, involved and guided by judgement, attentive to every detail.

After so many years on a shared path with Miquel, this new chapter begins with gratitude, respect and the responsibility of continuing to build Mariona Agency with the same essence as always: warmth, judgement, sensitivity and a genuine wish to add value for every client.

“We move forward with enthusiasm, with a clear view of the future and a commitment to creating projects that are honest, well thought through and deeply human.”

Jacinto Lana

CEO & Founder · Mariona Agency

Meet Jacinto