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Services · Mariona Agency · Barcelona

Four disciplines. One way of thinking. Branding, events, consulting and artificial intelligence services in Barcelona

Mariona Agency is a strategic and creative agency in Barcelona. We connect branding, events, consulting and artificial intelligence to help brands define what they want to say and put it into practice. From an identity to a brand experience, we work with a shared direction and a single, clear point of contact.

A brand is built in every encounter

On a website, on a pack, in a presentation or in the way a guest is welcomed. Every touchpoint says something about the company. Our work is to make those expressions consistent, connecting strategic decisions with the design and production that make them visible.

We can address a specific need or develop a project that brings several disciplines together. The starting point is always the same: understand the context, define what matters and build a solution the team can actually use.

01

Branding

Giving what makes you relevant a form of its own.

We build brands from their positioning to their applications. Name, identity, language, content and design work around one clear idea, so the brand can be recognised and understood in different contexts.

We develop complete systems as well as specific projects in packaging, communication, editorial design or digital experience. Each application keeps its own function and shares a common standard with the whole.

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02

Events

Turning an intention into a shared experience.

We conceive and produce gatherings with a purpose: bringing a team together, presenting a product or nurturing a relationship. We connect concept, content, space and coordination so the event feels natural.

Conventions, launches, executive meetings, activations and stands are developed from the profile of their guests and the real conditions of production. The experience begins with the invitation and is looked after until the very end.

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03

Consulting

Finding the direction that lets you move forward.

We help bring order to positioning, offer and messages before multiplying actions. We review how the brand presents itself, what experience it offers and where pending decisions or contradictions appear.

The work takes shape as criteria and priorities: a brand strategy, a narrative or a proposal to improve the experience at the point of sale. A shared foundation from which to design and communicate.

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04

Artificial intelligence

New possibilities in the service of a good idea.

We apply AI to creative exploration, content and specific tasks within brand processes. We choose where it can add value and what needs review, with clear references and human direction that answers for the result.

The tool comes in when it helps solve the project. Quality, consistency and faithfulness to the brand remain the criteria for deciding what is used.

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All services

Explore each speciality to see what it solves, how we work on it and how it can connect with your project.

A way of working that connects the disciplines

Understand, clarify, design, refine and launch. Five steps to go from a need to a consistent solution. Clear Flow helps us remove friction; Human First reminds us who we are working for.

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Let’s start with what you need to solve

There’s no need to arrive with a list of services. Tell us where your brand is right now and what you want to achieve. That context will help us find the starting point.

Let’s talk about your project