Motos Bordoy opening
Mariona Agency produced the opening of the new Motos Bordoy flagship store in Barcelona, with catering tailored to each of the brands it represents—Indian, SYM, Macbor, MV Agusta and Husqvarna—plus a laser show and an exclusive concert by the band La Unión.
Opening
Five brands. A concert by La Unión.
Mariona Agency produced the opening of the Motos Bordoy flagship store, with dedicated catering for Indian, SYM, Macbor, MV Agusta and Husqvarna, a laser show and a concert by La Unión.
The event
One store for five brands.
An opening with its own soundtrack.
The project
The challenge
Motos Bordoy was unveiling a new flagship store in Barcelona and needed an opening to match: an event that could present the space, put the brands it represents centre stage and leave a lasting impression on customers and guests.
The approach
Mariona Agency produced the opening from start to finish: creative direction, set design and logistics, with catering tailored to each of the brands represented—Indian, SYM, Macbor, MV Agusta and Husqvarna—and an evening rounded off with a laser show and an exclusive concert by the band La Unión.
The result
And so Motos Bordoy opened its flagship store with an event that combined product, entertainment and live music.
Frequently asked questions
What did Mariona Agency do for the Motos Bordoy opening?
Mariona Agency, the strategic and creative agency from Barcelona, produced the opening of the new Motos Bordoy flagship store in Barcelona, with catering tailored to each of the brands it represents—Indian, SYM, Macbor, MV Agusta and Husqvarna—plus a laser show and an exclusive concert by the band La Unión.
Where did the Motos Bordoy opening take place?
Barcelona.
What services did the Motos Bordoy opening include?
Event production, creative direction, set design, entertainment and live music, catering and logistics, by Mariona Agency.