
QJ Motor Spain brand convention 2026
Mariona Agency designed the convention experience with which QJ Motor España brought its entire dealer network together in Madrid in 2026. The project combined creative direction, set design and production to give shape to the brand’s commercial strategy in front of its sales force.

Convention
A new cycle for QJ Motor.
In Madrid, in 2026, QJ Motor brought together its dealer network in Spain to present the commercial direction for the brand’s new cycle.


The event
The dealer network, together in Madrid.
A new cycle that starts on stage.
The project
The challenge
QJ Motor asked Mariona Agency for an annual gathering that could share the brand’s direction for the new cycle with its entire sales network in Spain. The aim was not only to inform: the event had to convey the drive of a manufacturer strengthening its position in the Spanish market, and it needed staging that lived up to that ambition.
The approach
The Mariona Agency team took on the concept and creative direction of the gathering, along with the set design, the audiovisual content and the logistics coordination in Madrid.
The result
With the entire dealer network and industry professionals gathered in one space, the convention gave the brand fresh commercial momentum and set out its next stage with a unified narrative.
Frequently asked questions
What did Mariona Agency do for the QJ Motor Spain 2026 convention?
Mariona Agency, the strategic and creative agency from Barcelona, designed the convention experience with which QJ Motor España brought its entire dealer network together in Madrid in 2026. The project combined creative direction, set design and production to give shape to the brand’s commercial strategy in front of its sales force.
Where did the QJ Motor Spain 2026 convention take place?
Madrid, in 2026.
What services did the QJ Motor Spain 2026 convention include?
Creative concept, creative direction, set design, audiovisual, logistics and event production, by Mariona Agency.