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Instituto Trius brand identity, created by Mariona Agency

Branding for Instituto Trius

ClientInstituto Trius
DisciplineBranding
SectorHealth · Hair surgery and aesthetics

Branding, social media and website for Instituto Trius, Dr Ana Trius’s centre for hair surgery, aesthetics and health. A solid identity and a graphic system that carries from stationery to screen.

Interior of Instituto Trius, with Mariona Agency’s identity applied

Visual identity

Clinical rigour and warm care, at once.

Logo, palette, typography and art direction, rolled out across the centre’s stationery, its social media and a website designed and developed by the agency.

Instituto Trius business cards by Mariona Agency
Instituto Trius logo, designed by Mariona Agency

Applications

An identity that can be embroidered, too.

Detail of the embroidered Instituto Trius logo, work by Mariona Agency

Consulting room, paper, social media and website now speak the same language.

The project

The challenge

Instituto Trius needed a brand identity able to convey clinical rigour and warmth at the same time, and a consistent system that would work equally well in the consulting room, on stationery, on social media and on the website.

The approach

Mariona Agency created the complete branding —logo, graphic system, colour palette, typography and art direction— and rolled it out across all the stationery. From there, it developed the centre’s social media and designed and built its website.

The result

A recognisable brand and a consistent system that support Instituto Trius at every touchpoint: identity, stationery, social media and website, with a unified, professional image.

Frequently asked questions

What did Mariona Agency do for Instituto Trius?

The complete branding —logo, graphic system, colour palette, typography and art direction— plus all the stationery, the centre’s social media and the design and development of its website.

Who is Dr Ana Trius?

Dr Ana Trius heads Instituto Trius, the centre for hair surgery, aesthetics and health for which Mariona Agency designed the brand, the social media and the website.

What is Instituto Trius?

Instituto Trius is a centre for hair surgery, aesthetics and health, led by Dr Ana Trius.